Airbnb
Gift Card Campaign
Direct to Consumer
Hospitality
Creative Lead, Design
Anna Salazar
Creative Directors
Scott Trattner, Eric Grunbaum, Bekah Sirrine
Team
Krista Wicklund, Gustavo Sousa, Michael Kremer, Jason Ferguson, Evan Nagan, Zipeng Zhu, and Simon Aige
Partners
Nexus Studios & Barking Owl
The Airbnb creative team was looking to develop a new and exciting gift card campaign by highlighting the gift card as a portal to incredible stays and experiences.
We landed in four unique stories and brought to life by the incredible artists at Nexus. Each tiny characters and set were painstakingly hand-crafted and painted.
The spots were practically shot using stop-motion animation. The final films are nothing short of magical.